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Web searching made more successful with automated, personalized assistance system

A Penn State researcher has developed software that improves Web searching with a personalized system that offers automated assistance for structuring and refining queries, evaluating search results and finding more relevant information."Research shows 50 percent of all Web results retrieved are not relevant, pointing to a need for improved searching techniques," said Jim Jansen, assistant professor of information sciences and technology. "This technology enabled a 20-percent performance increase."